Thursday 7 April 2011

We love to design... another wild success!

We love a project that we can get our teeth into and one of our latest design projects for Aim 4 Africa provided just that.

Aim 4 Africa is a fantastic Sheffield-based company run by Nancy Cutinha. Nancy organises high quality, tailor-made holidays to the heart of Africa. Nancy is clearly passionate about what Africa has to offer and this comes across whenever we speak to her. Our briefing meetings are always fascinating since we get an insight into the sort of holidays she organises... animal safaris in the Maasai Mara... relaxing on the beaches of Zanzibar... gorilla treks in Rwanda... and so many beautiful images to accompany the stories.

And so it goes without saying that the opportunity to create a company brochure for Aim 4 Africa was well received!

Nancy's holidays are not 'run of the mill'. They are those special holidays that will stay with you forever and for many people, they are honeymoons. So it was important that the brochure portrayed the quality and individuality of these experiences. It needed to be eye-catching and compelling to the reader. Nancy also attends exhibitions and shows and therefore she needed something that was cost-effective enough to hand out and handy enough to pop into a handbag without becoming lost. I believe that the objectives of the project have been achieved and it would seem that Nancy agrees:

"We would highly recommend printing.com in Sheffield for their excellent design services. We've recently had our company brochure designed and printed (30 page booklet) with Spot UV colour and the result is simply amazing. Joe and Oliver, from the initial meeting to discuss the brief, have been incredibly helpful with lots of  practical suggestions and advice particularly on improving our image to a more "cleaner" yet professional layout. Oliver, with his great flair for design took the project from our inital concept and developed the booklet  through various forms of artwork design through to proofing. The outcome is a professional booklet that we are very proud of.  I am sure our clients will be equally captivated by our booklets and entice them to book a holiday with us!"

You can visit Aim 4 Africa at www.aim4africa.com and follow them on Twitter @aim4africa.


If you're looking for a professional company brochure that will sell your products and services, why not give us a call to arrange a free consultation to discuss the possibilities - remember... there's more to us than printing!

Until next time,


Sarah